Chapter 1

Business Environment

Meaning and features of Business Environment

medium • 1 min read

Importance of Business Environment

medium • 2 min read

Dimensions of Business Environment

medium • 3 min read

Economic Environment in India

medium • 4 min read

Impact of Government policy changes

medium • 5 min read

Chapter 2

Principles of Management

Concept and significance of principles

medium • 1 min read

Fayol's principles of management

medium • 2 min read

Taylor's Scientific Management

medium • 3 min read

Techniques of Scientific Management

medium • 4 min read

Comparison between Fayol and Taylor

medium • 5 min read

Chapter 3

Planning and Organising

Concept and importance of planning

medium • 1 min read

Planning process

medium • 2 min read

Concept and importance of organising

medium • 3 min read

Organising process

medium • 4 min read

Delegation and Decentralization

medium • 5 min read

Chapter 4

Staffing and Directing

Concept and importance of staffing

medium • 1 min read

Staffing process (Recruitment, Selection, Training)

medium • 2 min read

Concept and importance of directing

medium • 3 min read

Elements of directing (Supervision, Motivation)

medium • 4 min read

Leadership and Communication

medium • 5 min read

Chapter 5

Controlling

Concept and importance of controlling

medium • 1 min read

Relationship between planning and controlling

medium • 2 min read

Steps in controlling process

medium • 3 min read

Techniques of controlling

medium • 4 min read

Management by Exception

medium • 5 min read

Chapter 6

Financial Management

Concept and objectives of Financial Management

medium • 1 min read

Financial decisions (Investment, Financing, Dividend)

medium • 2 min read

Financial Planning concept

medium • 3 min read

Capital Structure concept

medium • 4 min read

Fixed and Working Capital

medium • 5 min read

Chapter 7

Financial Markets

Concept of Financial Market

medium • 1 min read

Money Market terminology

medium • 2 min read

Capital Market concept

medium • 3 min read

Primary and Secondary Market

medium • 4 min read

Stock Exchange and SEBI

medium • 5 min read

Chapter 8

Marketing Management

Concept of Marketing and Marketing Mix

medium • 1 min read

Product (Branding, Labeling, Packaging)

medium • 2 min read

Price determination

medium • 3 min read

Physical Distribution channels

medium • 4 min read

Promotion (Advertising, Personal Selling)

medium • 5 min read

Chapter 9

Consumer Protection

Concept and importance of Consumer Protection

medium • 1 min read

Consumer Protection Act

medium • 2 min read

Consumer Rights and Responsibilities

medium • 3 min read

Ways and means of Consumer Protection

medium • 4 min read

Role of Consumer organizations and NGOs

medium • 5 min read

Chapter 10

Entrepreneurship Development

Concept and functions of an Entrepreneur

medium • 1 min read

Characteristics of Entrepreneurship

medium • 2 min read

Process of Entrepreneurship Development

medium • 3 min read

Startup India Scheme

medium • 4 min read

Intellectual Property Rights

medium • 5 min read